Aggies will have a chance to share their school pride on a national stage, as Texas A&M prepares to participate in the inaugural “Pledge Your Allegiance for College Colors Day” month-long, online competition that begins today (Aug. 1).
The website-based rivalry competition, which includes 165 participating colleges and universities and is an element of this year’s 2012 College Colors Day celebration, will run through the entire month leading up to College Colors Day on August 30. Throughout the competition, standings will be tracked nationally, as well as by conference.
While College Colors Day — an annual event which encourages people across the country to wear the colors of their favorite college or university to promote the college experience — will be celebrated nationwide on Aug. 31, Texas A&M will mark the day on Thursday, Aug. 30, since the Aggies will begin the 2012 football season that evening against Louisiana Tech in Shreveport, La.
The competing school with the most registrants on www.espn.com/collegecolorsday at the end of the month will win the prestigious College Colors Day Spirit Cup and $10,000 toward the school’s general scholarship fund.
Pledging their support to Texas A&M also enters Aggie fans to win weekly $50 gift cards from ESPN Shop and one of two grand prizes, which includes a $500 college shopping spree at ESPN Shop.
“We want Aggies everywhere to join us in this celebration by registering for Texas A&M as the institution with the most school spirit nationwide,” said Texas A&M President R. Bowen Loftin ’71. “I’m confident that Aggies will rally together to ‘pledge their allegiance’ to Texas A&M in record numbers.”
Texas A&M fans are no strangers to online contests, as the school recently won the first ESPN College GameDay Vote, another nationwide competition that brought the entire cast of the popular ESPN football show to Kyle Field to shoot a national commercial.
“I have no doubt that Aggies will embrace the ‘Pledge Your Allegiance for College Colors Day’ competition,” said Jason Cook, Texas A&M’s vice president for marketing & communications. “Aggies are known for the traditions and the pride we carry for our university, and this is a chance for our fans to share that with the world.”
Media contact: Krista Smith, Communications Coordinator, Division of Marketing & Communications, at (979)845-4645